About us
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🌿 Our Philosophy
We are the team behind THECOOLGUY — a creative collective dedicated to fashion design and garment production, made for those who seek something different.
Inspired by urban culture, extreme sports, and the balance of nature, we create streetwear and sportswear collections that are more than clothing — they’re a mindset. Pieces that stand out, get worn with pride, and stay among your favorites for years to come, because they reflect identity, quality, and conscious values.
DIFFERENT BY DESIGN
BALANCED BY NATURE
FUTURE-FOCUSED
Nature-Inspired Color Palettes
Our collections follow the tones of the natural world. We select earthy, grounded colors that echo mountain stone, forest greens, sun-washed soil, and ocean depths. Every tone is chosen to bring balance, depth, and emotional clarity — never loud for the sake of trend, but timeless by intention.
♻️ Ethical Production & Premium Materials
From day one, our mission has been to craft garments that respect people and the planet — without compromising on style or performance.
That’s why we work exclusively with 100% GOTS-certified organic cotton and recycled materials, offering transparency and trust in every thread.
✅ GOTS – Global Organic Textile Standard
The world’s leading standard for certified organic fibers. GOTS guarantees that the cotton we use is grown without toxic pesticides or fertilizers, under ethical labor conditions, and through environmentally conscious processes.
✅ PETA – Vegan Approved
Our products are 100% vegan. No animal-derived materials, no compromises. Ethical fashion with a clean conscience.
✅ OEKO-TEX® Standard 100
Ensures that every component of our garments — from threads to labels — is tested and free from harmful substances.
Gentle on the skin, safe for the planet.
💪 Durability & Garment Care
Our clothing is made to last — in quality, shape, and style. To help your garments stay fresh and functional over time, we recommend:
Wash at 30°C
Use low spin cycles (max 800 rpm)
Avoid harsh chemicals or synthetic detergents
Do not iron directly on prints or logo areas
Air dry naturally, avoid tumble dryers